About Brandtender

Dan Day spent 14 years at BI Worldwide helping Fortune 500 companies improve their customer-marketing efforts.

Until he discovered a better way: taking a brand to customers through employee engagement rather than the traditional, tired means of advertising, branding and marketing.

Dan pioneered the concept of "Brandtenders," who are employees interested in their company's brand. He can show you ow to tend to your brand, from the inside out.

Your people + your culture = your brand.

The result? A potent combination of employee engagement, customer service and marketing that leads to aligned employees, engaged customers and more revenue.

In his latest book, Brandtender Marketing: True Customer Engagement from the Inside Out, Dan helps businesses transcend their competition by growing their brand through people.

Dan has been a featured presenter at companies of all sizes, many association events and universities.

You will never view the people who work for you as simply “employees” again.

Download the chart as PDF

 

More about Dan Day and Brandtender:

Minnesota Business magazine interview with BTM
founder Dan Day about Brandtender strategies:
Read the complete article, "10 Questions with Dan Day."